Perrier-Jouet by Makoto Azuma

Champagne house Perrier-Jouet has, since 1902, been represented by an iconic art nouveau logo drawn by glassworker Emile Gallé recognizable, at least, to people who even know what a “champagne house” is. All I know as a plant lover is that renowned floral artist Makoto Azuma has done a stunning job of re-imagining the classic illustration as a living, 3-dimensional botanical sculpture in his signature style. Using the same Japanese anemones – flowers that are “as calm as they are beautiful” – Azuma carefully crafts a piece in the same art nouveau tradition as the original. He remains true to the movement’s central principles, taking inspiration from natural forms and structures, particularly curved lines.

“I wanted to make something extraordinary, taking inspiration from the sensation of champagne inside the mouth, and the delicate movement of the ivy and leaves with a special attention and tribute given to Emile Gallé’s anemones” said Azuma. As Perrier-Jouet’s first artistic collaboration since then, I’d say the Belle Epoque Florale Edition is a success, wouldn’t you?

Photos © Shiinoki Shunsuke
Product photo © Shiinoki Shunsuke / Daniel Jouanneau